As of 2014, Lonely Planet's largest office is located in , a suburb of , Australia, but its , , United States (U.S.) office is the company's headquarters. Other Lonely Planet offices are spread throughout the world, in locations such as , United Kingdom (U.K.); , China; and , India.
Originally called "Lonely Planet Publications", the company changed its name to "Lonely Planet" in July 2009 to reflect its broad travel industry coverage and an emphasis on digital products. After the travel guide series that was founded in 1960, the Lonely Planet books were the second series of travel books aimed at and other low-cost travellers. As of 2011, the company had sold 120 million books since inception and by early 2014, it had sold around 11 million units of its travel .
Lonely Planet was founded by married couple and . Tony Wheeler graduated from the and , and was a former engineer at the corporation. The pair met in London in 1970 and, in July 1972, they embarked on an overland trip through Europe and Asia, eventually arriving in Australia in December 1972. The route that they followed was first undertaken by vehicle on the 1955 .
Lonely Planet is the largest travel publisher in the world. The company is owned by American billionaire 's NC2 Media, which bought it in 2013 from for 77 million (the equivalent of £45.5 million in May 2014) after it was valued at US$250 million in 2008.
Lonely Planet Italy's Best Trips P. HardyPaperback $16.98